Gummies, softgels or powders? A simple guide to vitamin formats

Walk down an American vitamin aisle and the choice can feel endless. Often the biggest difference isn't the brand but the format, and picking one you'll actually enjoy taking makes a routine much easier to stick to. Here's a quick guide.

Gummies

Gummies are chewable, fruity and easy to remember, which is why they're so popular. vitafusion Women's Multi and Men's Multi come in a berry flavour, and SmartyPants offers gummies for different ages, such as Teen Girl Plus. Gummies contain sugar or sweeteners, so check the label and keep them out of reach of children.

Tablets

Tablets pack a lot into a small daily dose and usually last longer per bottle. Centrum Women and Centrum Silver Men 50+ are two of America's best-known multivitamins.

Softgels

Softgels are smooth and easy to swallow, and they're often used for oil-based vitamins. Nature's Bounty Vitamin D3 softgels are a popular example in a big, long-lasting bottle.

Powders and drink mixes

Prefer to sip? Powders stir into water for a flavoured drink. Garden of Life Whole Food Magnesium comes in Raspberry Lemon, and Natural Vitality MaxCalm is another favourite drink mix.

Capsules

Capsules are tasteless and often suit vegetarian or vegan routines. Look out for options like Garden of Life Vitamin Code RAW Vitamin C in vegan capsules.

Before you start

Always follow the directions on the label and don't exceed the recommended daily dose. Food supplements shouldn't replace a varied, balanced diet. If you're pregnant, breastfeeding, taking medication or unsure, check with a pharmacist or GP first. Browse the full range in Vitamins & health.