US & Korean skincare, beauty and everyday favourites delivered to the UK – The Ordinary, medicube, COSRX, La Roche-Posay & more
Bestsellers
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Medix 5.5
Vitamin C Body Cream
Medix 5.5 Vitamin C + Turmeric Cream444 ml (15 fl oz)
Regular price £25Sale price £25 Regular priceUnit price per -
Crest
3D White Toothpaste
Crest 3D White Brilliance ToothpasteVibrant Peppermint 130 g (4.6 oz)
Regular price £15Sale price £15 Regular priceUnit price per -
Crest
3D White Toothpaste 3 pack
Crest 3D White Brilliance ToothpasteVibrant Peppermint 3 × 130 g (4.6 oz)
Regular price £35Sale price £35 Regular priceUnit price per -
Medix 5.5
Vitamin C Body Cream 2 pack
Medix 5.5 Vitamin C + Turmeric Cream2 × 444 ml (15 fl oz)
Regular price £45Sale price £45 Regular priceUnit price per -
Vanicream
Cleansing Bar
Vanicream Cleansing Bar111 g (3.9 oz)
Regular price £13Sale price £13 Regular priceUnit price per -
CeraVe
Skin Renewing Cream
CeraVe Skin Renewing Night Cream48 g (1.7 oz)
Regular price £27Sale price £27 Regular priceUnit price per -
Jack Black
Face Buff Scrub
Ships from the US · 1–2 weeks
Jack Black Face Buff Energizing Scrub
Regular price From £32Sale price From £32 Regular priceUnit price per -
DenTek
Advanced Floss Picks
Ships from the US · 1–2 weeks
DenTek Advanced Clean Floss Picks Mint, 90 Count
Regular price £14Sale price £14 Regular priceUnit price per -
DenTek
Advanced Floss Picks 6 pack
Ships from the US · 1–2 weeks
DenTek Advanced Clean Floss Picks Mint, 20 Count, Pack of 6
Regular price £16Sale price £16 Regular priceUnit price per -
COSRX
Glass Skin Set
COSRX Glass Skin Starter Set, 2 x Snail 96 Essence and Retinol 0.1 Cream Mini
Regular price £41Sale price £41 Regular priceUnit price per -
COSRX
Niacinamide Essence
COSRX Niacinamide 5% and Snail Mucin 74% Dual Essence 80 ml (2.7 fl oz)
Regular price £28Sale price £28 Regular priceUnit price per -
AmLactin
Body Lotion Pump
AmLactin Daily Moisturizing Body Lotion, 12% Lactic Acid, 400 g (14.1 oz) Pump Bottle
Regular price £34Sale price £34 Regular priceUnit price per
USA in UK is the American skincare store
that brings the US formulas you love to your door
Shop by department
Just in…
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Crest
3D White Mouthwash
Ships from the US · 1–2 weeks
Crest 3D White Brilliance Whitening Mouthwash, Clean Mint, 500 ml (16.9 fl oz)
Regular price £20Sale price £20 Regular priceUnit price per -
TheraBreath
Whitening Oral Rinse
Ships from the US · 1–2 weeks
TheraBreath Whitening Fresh Breath Oral Rinse, Dazzling Mint, 473 ml (16 fl oz)
Regular price £23Sale price £23 Regular priceUnit price per -
Tom's of Maine
Wicked Fresh Rinse
Ships from the US · 1–2 weeks
Tom's of Maine Wicked Fresh! Alcohol-Free Mouthwash, Cool Mountain Mint, 473 ml (16 fl oz)
Regular price £16Sale price £16 Regular priceUnit price per -
Tom's of Maine
Kids Orange Mango
Ships from the US · 1–2 weeks
Tom's of Maine Children's Fluoride Toothpaste, Outrageous Orange Mango, 144 g (5.1 oz)
Regular price £13Sale price £13 Regular priceUnit price per -
Oral-B
Glide Comfort Plus 3 pack
Ships from the US · 1–2 weeks
Oral-B Glide Comfort Plus Floss, Mint, 40 m (43.7 yd) Each, Pack of 3
Regular price £27Sale price £27 Regular priceUnit price per -
Nature's Answer
PerioBrite Mint
Ships from the US · 1–2 weeks
Nature's Answer PerioBrite Mouthwash with Xylitol, Wintermint, 480 ml (16 fl oz)
Regular price £18Sale price £18 Regular priceUnit price per -
GuruNanda
Gentle Giant Brush
Ships from the US · 1–2 weeks
GuruNanda Gentle Giant Toothbrush, Soft, 1 Toothbrush
Regular price £10Sale price £10 Regular priceUnit price per -
Desert Essence
Tea Tree Whitening
Ships from the US · 1–2 weeks
Desert Essence Tea Tree Oil Whitening Plus Mouthwash, Cool Mint, 473 ml (16 fl oz)
Regular price £22Sale price £22 Regular priceUnit price per -
TheraBreath
Icy Mint Oral Rinse
Ships from the US · 1–2 weeks
TheraBreath Fresh Breath Oral Rinse, Invigorating Icy Mint, 1 L (33.8 fl oz)
Regular price £35Sale price £35 Regular priceUnit price per -
Banyan Botanicals
Daily Swish Cinnamon
Ships from the US · 1–2 weeks
Banyan Botanicals Daily Swish Oil Pulling Rinse, Cinnamon, 236 ml (8 fl oz)
Regular price £31Sale price £31 Regular priceUnit price per -
GuruNanda
Oil Pulling Rinse
Ships from the US · 1–2 weeks
GuruNanda Natural Oil Pulling Oral Rinse, Farmed Mint, 237 ml (8 fl oz)
Regular price £36Sale price £36 Regular priceUnit price per -
Dr. Tung's
Copper Scraper
Ships from the US · 1–2 weeks
Dr. Tung's Ecosentials Copper Tongue Cleaner, 1 Cleaner
Regular price £22Sale price £22 Regular priceUnit price per
The same formulas you'd find on American shelves,
sent from our UK stock or shipped straight from the US
Loved by UK customers
Read all reviews4.9 / 5 from Google reviews
★★★★★
“Always use USA in UK , excellent service and fast delivery. Genuine products at a fair price.”
★★★★★
“Excellent product, prompt delivery. Will definitely order from you again!”
★★★★★
“Great service and only place in the UK i can find the product i need”
★★★★★
“Very easy to navigate the payment process, and the products I wanted were readily available to be delivered in less than 48 hours. Happy with this.”
★★★★★
“Easy to order, kept informed of the progress of my order and it came on time. Thank you!”
★★★★★
“Arrived promptly and as stated in the online description. I will buy again using the USA in UK site. Very happy with the product and service”
★★★★★
“Great product and quick delivery time at a very reasonable price.”
Hair care favourites
Shop hair care-
Jack Black
Hair Conditioner
Jack Black Nourishing Hair & Scalp Conditioner for Men 296 ml (10 fl oz)
Regular price £38Sale price £38 Regular priceUnit price per -
Vanicream
Free & Clear Shampoo
Vanicream Free & Clear Shampoo, 340 g (12 oz)
Regular price £24Sale price £24 Regular priceUnit price per -
Vanicream
Free & Clear
Ships from the US · 1–2 weeks
Vanicream Free & Clear Hair Conditioner for Sensitive Skin 340 g (12 oz)
Regular price £23Sale price £23 Regular priceUnit price per -
Color Wow
Dream Coat Spray
Color Wow Dream Coat Supernatural Anti-Frizz Spray
Regular price £47Sale price £47 Regular priceUnit price per -
Wet Brush
Detangler Brush Sky
Wet Brush Original Detangler Brush - Sky
Regular price £17Sale price £17 Regular priceUnit price per -
Olaplex
No.6 Bond Smoother
Olaplex No.6 Bond Smoother Leave-In Styling Cream, 100 ml (3.4 fl oz)
Regular price £31Sale price £31 Regular priceUnit price per -
Based Bodyworks
Texture Powder
Based Bodyworks Volumizing Texture Powder for Hair, Matte Finish
Regular price £42Sale price £42 Regular priceUnit price per -
Ampro
Shine 'n Jam Gel
Ampro Shine 'n Jam Conditioning Gel Extra Hold 113 g (4 oz)
Regular price £12Sale price £12 Regular priceUnit price per -
K18
Hair Repair Mask
K18 Leave-In Molecular Repair Hair Mask
Regular price £42Sale price £42 Regular priceUnit price per -
Color Wow
Dream Coat Spray
Color Wow Dream Coat Supernatural Spray, 50 ml (1.7 fl oz)
Regular price £17Sale price £17 Regular priceUnit price per -
Garnier
Anti-Frizz Serum
Ships from the US · 1–2 weeks
Garnier Fructis Sleek & Shine Anti-Frizz Serum 151 ml (5.1 fl oz)
Regular price £19Sale price £19 Regular priceUnit price per -
Pureology
Hydrate Conditioner
Pureology Hydrate Nourishing Conditioner 266 ml (9 fl oz)
Regular price £35Sale price £35 Regular priceUnit price per
From our Journal
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Makeup must-haves
Shop makeup-
Revlon
Brown Eyeliner
Ships from the US · 1–2 weeks
Revlon ColorStay Waterproof Eyeliner Pencil, 203 Brown, 0.3 g (0.01 oz)
Regular price £19Sale price £19 Regular priceUnit price per -
wet n wild
Eyeshadow Brush
Ships from the US · 1–2 weeks
wet n wild Eyeshadow Brush with Soft Synthetic Fibres
Regular price £11Sale price £11 Regular priceUnit price per -
New in
Maybelline
Age Rewind Concealer
Ships from the US · 1–2 weeks
Maybelline Instant Age Rewind Eraser Dark Circles Concealer, Shade 120
Regular price £23Sale price £23 Regular priceUnit price per -
tarte
Tubing Mascara
Ships from the US · 1–2 weeks
tarte Tartelette XL Tubing Mascara with Peptide, Black, Travel Size
Regular price £29Sale price £29 Regular priceUnit price per -
wet n wild
Retractable Eyeliner
Ships from the US · 1–2 weeks
wet n wild Mega Last Breakup Proof Retractable Eyeliner, Waterproof, Black
Regular price £13Sale price £13 Regular priceUnit price per -
e.l.f.
Lip Liner Dark Cocoa
Ships from the US · 1–2 weeks
e.l.f. Cream Glide Lip Liner, Creamy High-Pigment, Dark Cocoa
Regular price £12Sale price £12 Regular priceUnit price per -
e.l.f.
Brow Pencil Blonde
Ships from the US · 1–2 weeks
e.l.f. Instant Lift Brow Pencil, Dual-Sided, Blonde
Regular price £15Sale price £15 Regular priceUnit price per -
Westmore Beauty
Body Perfector
Ships from the US · 1–2 weeks
Westmore Beauty Body Coverage Perfector, 2N Natural Radiance, 104 ml (3.5 fl oz)
Regular price £69Sale price £69 Regular priceUnit price per -
LAURA GELLER NEW YORK
Root Touch-Up Dark
Ships from the US · 1–2 weeks
Laura Geller Root Touch-Up for Hair & Brows, Dark Brown
Regular price £53Sale price £53 Regular priceUnit price per -
Laura Geller New York
Root Touch-Up Medium
Ships from the US · 1–2 weeks
Laura Geller Root Touch-Up for Hair and Brows, Medium Brown
Regular price £53Sale price £53 Regular priceUnit price per -
tarte
CC Corrector
Ships from the US · 1–2 weeks
tarte Colored Clay CC Undereye Corrector, Light-Medium Peach
Regular price £50Sale price £50 Regular priceUnit price per -
MelodySusie
UV Nail Lamp
Ships from the US · 1–2 weeks
MelodySusie Handheld UV Nail Lamp P-ART01R with Stand
Regular price £27Sale price £27 Regular priceUnit price per
What can you find at USA in UK?
USA in UK brings the American and Korean skincare, beauty, hair care and everyday favourites that are hard to find in British shops straight to your door. From dermatologist-favourite cleansers to viral Korean skincare and makeup, we stock the genuine formulas you know and trust, with many sent from our UK stock and others shipped straight from the US. Whether you're looking for a cult body cream, a snail mucin essence, a cushion foundation or a favourite toothpaste, we help you find the exact version you've been searching for.
Discover bestselling brands including CeraVe, Medix 5.5, Cetaphil, Neutrogena, medicube, COSRX, The Ordinary, La Roche-Posay and Crest, alongside harder-to-find names like Vanicream and Jack Black. Delivery is free on all UK orders, and every product page shows where your order ships from and when to expect it.
Not sure where to start? Browse our Bestsellers, browse everything New in, or read our Journal for simple routines and honest product guides.