Crest 3D White Brilliance Toothpaste

A brighter-looking smile through everyday brushing

This Crest toothpaste combines surface-stain removal with fluoride cavity protection. Its polishing ingredients help remove the build-up that can make teeth look dull, while fluoride supports enamel as part of regular brushing. It is a practical choice for maintaining a clean, bright-looking smile without adding a separate whitening-gel step.

Keep whitening within your brushing routine

Brilliance is designed to remove surface stains while fluoride helps protect against cavities. Choose this peppermint option if you want those functions in one everyday toothpaste, without adding a separate whitening step.

What whitening means here

The benefit is surface-stain removal through regular brushing. Results vary with the starting condition of your teeth and brushing habits, so do not expect an instant or guaranteed shade change.

How to use

Brush thoroughly after meals or at least twice daily. Spit out and do not swallow. The US label allows use from age two; supervise children and use only a pea-sized amount for those under six.

Before you choose

This is a daily brushing product, not a tray-based bleaching gel. Keep out of reach of children under six.

Full ingredients

Active: Sodium Fluoride 0.243%.

Inactive: Glycerin, Hydrated Silica, Sodium Hexametaphosphate, Water, PEG-6, Flavor, Trisodium Phosphate, Sodium Lauryl Sulfate, Carrageenan, Cocamidopropyl Betaine, Sodium Saccharin, PEG-20M or PEG-23M, Xanthan Gum, Sucralose, Mica, Titanium Dioxide.

Check your tube for the formulation supplied.

Standard UK delivery: free on all orders. Estimated 2–3 working days after dispatch.

Express UK delivery: estimated 1–2 working days after dispatch. Free on orders over £50.

Please allow up to 2 working days for order processing; orders are often dispatched the next working day. Delivery times are estimates, not guarantees.

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