False Lash Effect Waterproof MascaraMax Factor False Lash Effect Waterproof Mascara Black 12 g (0.44 oz)

Volume that builds with each stroke

False Lash Effect is designed so the brush carries formula right to the tips of the lashes from the very first sweep. Each extra coat adds more volume, so you can keep it soft for daytime or build it up for a fuller evening look while still aiming for a natural-looking finish.

Waterproof wear in classic black

This is the waterproof version, which suits damp weather, workouts or long days when you do not want to retouch. The shade is a true black that works with most eye looks.

Compact tube

The tube holds 0.44 oz and slips easily into a makeup bag. Its packed size is about 3.6 x 2.5 x 12.5 cm.

How to use

Start at the base of the lashes and wiggle the wand as you pull it through, so each lash is coated. Finish by working the brush along the tips for extra volume. Avoid over-applying close to the eye area, as this can cause clumping.

Before you choose

This is the waterproof version of the mascara, sold on its own with no remover or primer included. The listing does not include an ingredient list, so check the pack if you need to avoid particular ingredients. US-market product: packaging and label wording may differ from UK versions.

Standard UK delivery: free on all orders. Estimated 2–3 working days after dispatch.

Express UK delivery: estimated 1–2 working days after dispatch. Free on orders over £75.

Please allow up to 2 working days for order processing; orders are often dispatched the next working day. Delivery times are estimates, not guarantees.

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