{"title":"Crest Kids","description":"\u003ch2\u003eCrest Kids toothpaste UK\u003c\/h2\u003e\u003cp\u003eAmerican Crest Kids toothpaste in the flavours children love, including Sparkle Fun, Bubblegum and Strawberry. Choose from Crest Kids Cavity Protection gels, Crest Kids Advanced and value multipacks. Check the age guidance on each pack.\u003c\/p\u003e\u003cp\u003eSee the whole \u003ca href=\"\/collections\/crest\"\u003eCrest range\u003c\/a\u003e.\u003c\/p\u003e","products":[{"product_id":"crest-kids-advanced-fluoride-anticavity-toothpaste-6-yrs-strawberry-11","title":"Crest Kids Advanced Fluoride Anticavity Toothpaste, 6+ Yrs, Strawberry, 116 g (4.1 oz)","description":"\u003ch3\u003eStannous fluoride made for children\u003c\/h3\u003e\u003cp\u003eCrest calls this its most advanced formula for kids, built on stannous fluoride at 0.454%. The US label lists anticavity and antigingivitis uses, and the brand says it helps protect enamel from sugars and acids with regular brushing. The packaging carries the American Dental Association Accepted seal, as stated by the manufacturer.\u003c\/p\u003e\u003ch3\u003eA strawberry taste for school-age brushers\u003c\/h3\u003e\u003cp\u003eThe strawberry flavour is designed to make twice-daily brushing easier for children aged six and over, and the brand also describes it as giving advanced freshness. The 4.1 oz (116 g) tube can be shared with adults in the house, as the directions cover both.\u003c\/p\u003e\u003ch3\u003eWhat the Sugar \u0026amp; Bacteria Shield means here\u003c\/h3\u003e\u003cp\u003eCrest uses this name for its two-part approach of helping protect enamel against sugar acids and brushing away plaque build-up. It describes the protection as building with regular brushing, so it is an everyday routine product rather than an instant treatment.\u003c\/p\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cp\u003eAdults and children aged six and over: brush thoroughly, ideally after each meal or at least twice a day, or as a dentist or doctor directs. Do not swallow. Supervise children's brushing until good habits are established. Children under six should ask a dentist.\u003c\/p\u003e\u003ch3\u003eBefore you choose\u003c\/h3\u003e\u003cp\u003eThis paste is intended for children aged six and over, so choose a younger-age formula for smaller children. Keep out of reach of children under six; if more than the amount used for brushing is swallowed by accident, get medical help straight away. Products containing stannous fluoride may cause surface staining of the teeth, which adequate brushing may prevent. The formula contains sodium lauryl sulfate and carrageenan. US-market product: packaging and label wording may differ from UK versions.\u003c\/p\u003e\u003ch3\u003eFull ingredients\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eActive:\u003c\/strong\u003e Stannous fluoride 0.454% (0.15% w\/v fluoride ion).\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eInactive:\u003c\/strong\u003e Glycerin, water, sorbitol, hydrated silica, sodium lauryl sulfate, sodium citrate, sodium gluconate, carrageenan, xanthan gum, flavor, sodium saccharin, cocamidopropyl betaine, sodium hydroxide, stannous chloride, sucralose, titanium dioxide.\u003c\/p\u003e\u003cp\u003eCheck your tube for the formulation supplied.\u003c\/p\u003e","brand":"Crest","offers":[{"title":"Default Title","offer_id":60066985476480,"sku":"CRR-01684","price":12.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0552\/9704\/8748\/files\/46_c1183fb5-2dac-42a7-a5c8-d6e06794bc65.jpg?v=1791387180"},{"product_id":"crest-kids-cavity-protection-toothpaste-sparkle-fun-3-pack-130-g-each","title":"Crest Kids Cavity Protection Toothpaste, Sparkle Fun, 130 g (4.6 oz) Each, Pack of 3","description":"\u003ch3\u003eSparkles that make brushing more fun\u003c\/h3\u003e\u003cp\u003eCrest designed the fun-filled sparkles in this children's paste to make brushing more enjoyable and help build the daily habit. The cavity protection comes from sodium fluoride in the brand's Fluoristat formula, which Crest describes as gentle on tooth enamel.\u003c\/p\u003e\u003ch3\u003eSugar-free and ADA Accepted\u003c\/h3\u003e\u003cp\u003eThe paste contains no sugar, and the packaging carries the American Dental Association Accepted seal, as stated by the manufacturer. It is sweetened with sorbitol and sodium saccharin instead, and the Sparkle Fun flavour is made with children in mind.\u003c\/p\u003e\u003ch3\u003eWhat comes in the pack\u003c\/h3\u003e\u003cp\u003eYou get three tubes of Crest Kids Sparkle Fun toothpaste, each holding 4.6 oz (130 g). That keeps spares in the cupboard and makes it easy to put a tube in more than one bathroom.\u003c\/p\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cp\u003eAdults and children aged two and over: brush thoroughly after meals or at least twice a day, or as a dentist directs. Do not swallow. To keep swallowing to a minimum, children under six should use a pea-sized amount, and children's brushing should be supervised until good habits are established. For children under two, ask a dentist.\u003c\/p\u003e\u003ch3\u003eBefore you choose\u003c\/h3\u003e\u003cp\u003eThis is an everyday children's fluoride toothpaste, so it is not intended for children under two without a dentist's advice. Keep out of reach of children under six. If more than the amount used for brushing is swallowed by accident, get medical help straight away. The formula contains sodium lauryl sulfate. US-market product: packaging and label wording may differ from UK versions.\u003c\/p\u003e\u003ch3\u003eFull ingredients\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eActive:\u003c\/strong\u003e Sodium fluoride 0.243% (0.15% w\/v fluoride ion).\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eInactive:\u003c\/strong\u003e Sorbitol, water, hydrated silica, sodium lauryl sulfate, trisodium phosphate, sodium phosphate, cellulose gum, flavor, sodium saccharin, carbomer, mica, titanium dioxide, blue 1.\u003c\/p\u003e\u003cp\u003eCheck your tube for the formulation supplied.\u003c\/p\u003e","brand":"Crest","offers":[{"title":"Default Title","offer_id":60066985836928,"sku":"CRR-77067","price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0552\/9704\/8748\/files\/43_7cf09727-11a7-415d-bd81-a4a095299d1f.jpg?v=1791387192"},{"product_id":"crest-advanced-kid-s-fluoride-toothpaste-bubblegum-4-2-oz-3-count","title":"Crest Advanced Kid's Fluoride Toothpaste Bubblegum 119 g (4.2 oz), 3 Count","description":"\u003ch3\u003eFluoride for growing teeth\u003c\/h3\u003e\u003cp\u003eThe fluoride formula helps protect against cavities while milk teeth are lost and permanent teeth come through. Crest positions it for the years from toddler to teenager, from age 3 upwards. Gentle circular brushing for two minutes is part of the directions.\u003c\/p\u003e\u003ch3\u003eColour that keeps children brushing\u003c\/h3\u003e\u003cp\u003eThe paste gradually shifts from blue to pink as children brush, and Crest says this helps them brush up to twice as long. That makes it easier to reach the two minutes dentists recommend and build a good habit early. The bubblegum flavour is designed with children in mind.\u003c\/p\u003e\u003ch3\u003eWhat comes in the pack\u003c\/h3\u003e\u003cp\u003eThe pack contains three tubes, each 4.2 oz, so you have spares for a second bathroom or for siblings.\u003c\/p\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cp\u003eSqueeze a pea-sized amount onto the toothbrush. Brush gently in circular motions for 2 minutes, then rinse thoroughly.\u003c\/p\u003e\u003ch3\u003eBefore you choose\u003c\/h3\u003e\u003cp\u003eDo not use on children under 3 years. Supervise children while they brush. For external use only. Do not swallow. Keep out of reach of children. If irritation occurs, stop using and consult a dentist. US-market product: packaging and label wording may differ from UK versions.\u003c\/p\u003e","brand":"Crest","offers":[{"title":"Default Title","offer_id":60067066741120,"sku":"B0BP5ZQ879","price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0552\/9704\/8748\/files\/81GbEQUi2mL._AC_SL1500.jpg?v=1791388506"},{"product_id":"crest-kids-cavity-protection-gel-toothpaste-bubblegum-4-2-oz","title":"Crest Kids Cavity Protection Gel Toothpaste Bubblegum 119 g (4.2 oz)","description":"\u003ch3\u003eA mild gel to help children brush\u003c\/h3\u003e\u003cp\u003eCrest Kid's Cavity Protection is a gel toothpaste with sodium fluoride, made for children and toddlers aged 2 and over. Crest describes the gel as mild and kid-tested, and gentle on tooth enamel, so it is a straightforward choice for building good brushing habits early.\u003c\/p\u003e\n\u003ch3\u003eA bubblegum flavour and a mess-saving tube\u003c\/h3\u003e\u003cp\u003eThe bubblegum flavour is designed to get children excited about brushing. The tube stands upright and is easy to squeeze, which helps keep the bathroom sink tidier.\u003c\/p\u003e\n\u003ch3\u003eTube size\u003c\/h3\u003e\u003cp\u003eEach tube holds 4.2 oz. It is made in the USA by Procter \u0026amp; Gamble.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cp\u003ePut a small amount on a soft, child-sized toothbrush and brush the front, back and top of each tooth. Help your child spit out afterwards. Close the cap firmly after each use to keep the bubblegum flavour fresh.\u003c\/p\u003e\u003ch3\u003eBefore you choose\u003c\/h3\u003e\u003cp\u003eThis toothpaste is listed for ages 2 and over and contains fluoride, so supervise young children while they brush. Check the pack for age guidance and directions before use. It contains the colouring Red 28. US-market product: packaging and label wording may differ from UK versions.\u003c\/p\u003e\n\u003ch3\u003eFull ingredients\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eActive:\u003c\/strong\u003e Sodium fluoride 0.243% (0.15% w\/v fluoride ion).\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eInactive:\u003c\/strong\u003e Sorbitol, water, hydrated silica, sodium lauryl sulfate, trisodium phosphate, cellulose gum, flavor, sodium phosphate, sodium saccharin, carbomer, red 28.\u003c\/p\u003e\u003cp\u003eCheck your tube for the formulation supplied.\u003c\/p\u003e","brand":"Crest","offers":[{"title":"Default Title","offer_id":60067090760064,"sku":"B019FGCLL0","price":13.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0552\/9704\/8748\/files\/71VJEoFKrhL._SL1500.jpg?v=1791388760"},{"product_id":"crest-kid-s-cavity-protection-gel-toothpaste-bubblegum-4-2-oz-pack-of","title":"Crest Kid's Cavity Protection Gel Toothpaste Bubblegum 119 g (4.2 oz), Pack of 3","description":"\u003ch3\u003eCavity protection in a children's gel\u003c\/h3\u003e\u003cp\u003eCrest Kid's Cavity Protection is a gel toothpaste made for children, designed to help protect against cavities with regular brushing. The bubblegum flavour gives children a sweeter taste than adult mint pastes, which can help make brushing part of the daily routine.\u003c\/p\u003e\n\u003ch3\u003eThree tubes for the family bathroom\u003c\/h3\u003e\u003cp\u003eBuying three tubes together keeps a spare on hand, or lets you keep one at home and another in a holiday wash bag. It is a practical way to stock up on a toothpaste your child already likes.\u003c\/p\u003e\n\u003ch3\u003eWhat comes in the pack\u003c\/h3\u003e\u003cp\u003eThe pack contains three 4.2 oz tubes of the gel formula in bubblegum flavour. It is made in the USA.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cp\u003eApply a small amount of toothpaste to the toothbrush and brush the teeth for at least two minutes, morning and evening.\u003c\/p\u003e\n\u003ch3\u003eBefore you choose\u003c\/h3\u003e\u003cp\u003eFor external use. Do not ingest, and keep out of reach of children when not in use. Supervise children while they brush. If irritation occurs, stop use and consult a dentist. US-market product: packaging and label wording may differ from UK versions.\u003c\/p\u003e","brand":"Crest","offers":[{"title":"Default Title","offer_id":60067093709184,"sku":"B01HFWIKH0","price":19.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0552\/9704\/8748\/files\/crest-kid-s-cavity-protection-gel-toothpaste-bubblegum-119-g-4-2-oz-pa-multipack.jpg?v=1791996477"},{"product_id":"crest-kids-sparkle-fun-cavity-protection-toothpaste-4-6-oz","title":"Crest Kids Sparkle Fun Cavity Protection Toothpaste, 130 g (4.6 oz)","description":"\u003ch3\u003eSparkles to make brushing a habit\u003c\/h3\u003e\u003cp\u003eCrest Kids Sparkle Fun uses fun sparkles and a fun flavour to make brushing more appealing for children, helping it become part of their daily routine. It is designed for young brushers rather than adults.\u003c\/p\u003e\u003ch3\u003eFluoride cavity protection\u003c\/h3\u003e\u003cp\u003eThe fluoride active, which the manufacturer calls Fluoristat, helps protect children's teeth against cavities and does not damage tooth enamel. The manufacturer also states the toothpaste has been approved by the American Dental Association's scientific council.\u003c\/p\u003e\u003ch3\u003eTube size\u003c\/h3\u003e\u003cp\u003eThis is a single 4.6 oz tube measuring about 12.7 x 2.5 x 2.5 cm.\u003c\/p\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cp\u003eApply a small amount of toothpaste to the toothbrush, brush all surfaces of the teeth and rinse thoroughly.\u003c\/p\u003e\u003ch3\u003eBefore you choose\u003c\/h3\u003e\u003cp\u003eNot intended for children under six without adult supervision. Do not use more than directed. If swallowed, consult a dentist or poison control centre immediately. The listing does not include a full ingredient list, so check the tube if your child needs to avoid a particular ingredient. US-market product: packaging and label wording may differ from UK versions.\u003c\/p\u003e","brand":"Crest","offers":[{"title":"Default Title","offer_id":60067099902336,"sku":"HP-100115","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0552\/9704\/8748\/files\/61S483nudOL._AC_SL1280.jpg?v=1791388955"}],"url":"https:\/\/usainuk.co.uk\/collections\/crest-kids.oembed","provider":"USA in UK","version":"1.0","type":"link"}